Reliable addresses lead to reduced return mail and improved delivery times, saving your business money on shipping fees and improving the customer experience. The USPS® provides the most accurate and up-to-date mailing information for millions of consumers. By cross-checking addresses against the USPS® data and ensuring proper formatting, Experian’s address validation tool is one of the most reliable, most effective address verification tools.
With access to valid addresses, your business saves valuable time and money. Manually verifying addresses and correcting mistakes redirects attention away from action, slowing down marketing campaigns and affecting efficiency. Invalid addresses also lead to returned mail, additional fees and ultimately missed opportunities for reaching customers, all of which lose your business money. The costs of packaging, labels and shipping add up, and lost or incomplete orders can multiply the costs. All of the above issues are avoidable when your business maintains a database of verified addresses.
Plus, when customers receive orders on time and see targeted communication from your business, it presents your business in a more positive light by demonstrating reliability and building customer trust. Effective communication and improved perception ultimately lead to more conversions, highlighting a key example of how the USPS® address validation tool supports your business with a higher return on investment. Altogether, Experian’s USPS® address validation is a valuable tool for improving efficiency and maintaining customer satisfaction.