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Richard Jones

Data mining

Benefits of data mining

In today’s world, businesses can fall behind the competition by neglecting just one practice. Data mining offers strong capabilities for several industries and has become crucial for success in each one. The benefits of data mining for organizations are immeasurable and automatically give businesses an advantage in competitive industries. In this article, we'll outline what you need to know to get started.

retail data quality

Applying quality data to the retail supply chain

Data quality is important in every corner of the business world, but in retail, it's a particularly salient issue because consumers today demand speed.

3 killer marketing strategies for the approaching holiday season

It's always important to maintain close relationships with your customers.

Examining the pros and cons of retargeting customers in marketing

Part of the beauty of data quality is you can rely on it again and again.

Valuing data quality over massive quantity

Clean data helps companies tackle myriad challenges.

Who's responsible for data quality? Everyone

Everyone in a company stands to benefit from better data quality.

Taking the utmost care with data quality when 'going mobile'

There’s a high level of interest in “going mobile.”

Businesses ramp up investment in data-driven marketing

Investment in analytics is on the rise.

Overcoming the stereotype that data quality is 'boring'

Every organization should have an interest in data quality.

Maintaining accurate data helps financial institutions service customers

While every company has a need for data quality, financial institutions are perhaps the best equipped to put their data to use, compiling accurate contact information, financial statistics and demographic knowledge on their customers, which in turn can help them perform customer analytics.
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