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Having two addresses may sound unusual, but for many people and businesses, this is quite common. Different addresses have different functions and purposes. When trying to reach customers, many businesses often mix up mailing addresses and physical addresses. In this article, we'll outline the key differences you need to know.

To gain data insights, it is essential to leverage trusted data—information that is correct and verified—for better decision-making. Otherwise, the impact of poor data quality will put up roadblocks to achieving your goals.

Let’s discuss the possible consequences of poor data quality and what to keep an eye out for when it comes opportunities and growth.

A lot goes into confirming that an address is valid. For the United States Postal Service (USPS), there are several pieces of information needed to verify an address. When you use address validation software, it checks the information entered against USPS’s database and requirements. A couple of terms to know when it comes to address validation are CASS and DPV. The Coding Accuracy Support System (CASS) is a certification process used by USPS to evaluate the accuracy of address correction/matching software. Delivery Point Validation (DPV), which is one of the USPS-sourced files included in CASS data, is used to check the status of a specific address within the United States.

What is Experian Address Validation and what makes it the superior option for companies desiring clean address data? In this article, hear from an expert as he weighs in on what our address validation solution is, how it works, and why your company would benefit from incorporating EAV into your business model today. 

While the concept of market segmentation may seem simple on the surface, it necessitates the use of the right data quality tools and technology in order to segment your audience with the most success. In this article, we’ll dive deeper into the importance of market segmentation, the role of data quality in this process, and the steps your business can take today to get started. 

The global supply chain is complex, which is why it is imperative that you have a plan to navigate it efficiently and ensure that you are ready for peak periods. That said, your data will be key in handling year-round shopping as smoothly as possible. In this blog, we'll discuss everything you need to know to get started!

Data migration can be a massive undertaking for any organization. Whether you are modernizing your systems, moving data to the cloud, or acquiring a new business, migrating your data successfully is critical for your business going forward. In this article, we'll outline the steps that will take the hassle out of this process. 

At Experian, we empower organizations to better understand their data assets and transform their business. Our solutions are developed with data users and practitioners in mind, focusing on usability, automation, transparency, and accuracy.

We are proud to be named a Challenger once again in Gartner’s 2022 Magic Quadrant for Data Quality Solutions. We believe in the power of data and work every day to help our clients unlock valuable insights from trusted information.

As the holiday season approaches, businesses scattered across an array of industries are beginning to ramp up their marketing campaigns to maximize profits and generate more sales— and nonprofits and universities are no exception. In this article, we'll explore how accurate contact data can help prepare your team plan for this key time of year to maximize fundraising success.  

A significant part of the discussion at this year’s APHSA’s (American Public Human Services Association) 54th ISM (IT Solutions Management) annual conference & expo was about modernization and the need for innovation in the public sector. In this blog, we'll highlight everything you need to know to get started!